logo design tips

Levi's Business Image History

In 1853, the California gold rush was in full swing, and everyday items were in short supply. Levi Strauss, a 24-year-old German immigrant, left New York for San Francisco with a small supply of dry goods with the intention of opening a branch of his brother's New York dry goods business. Shortly after his arrival, a prospector wanted to know what Mr. Strauss was selling. When Strauss told him he had rough canvas to use for tents and wagon covers, the prospector said, "You should have brought pants!," saying he couldn’t find a pair of pants strong enough to last.

In 1873, Levi Strauss & Company began using the pocket stitch design. Levi Strauss and Nevada tailor David Jacobs co-patented the process of putting rivets in pants for strength. On May 20, 1873, they received U.S.Patent No.139,121. This date is now considered the official birthday of "blue jeans." The two-horse brand design was first used in 1886. The red tab attached to the left rear pocket was created in 1936 as a means of identifying Levi’s jeans at a distance. All are registered trademarks that are still in use.

Logo Design Bob Can Help
The logo designers at Logo Bob understand how to make a logo design work for you and trigger something to your target market. Their responsibility as logo designers is to create a unique symbol that has power to communicate within a split second what the company is about.

Building your brand using creative design ideas

The reason we keep our prices so reasonable compared to those offered by our competitors, is we believe that even a small business should have the opportunity to have a professionally designed logo which meets their budget.

Business logo design is one of the most important stages in building brand awareness for your customer. At Logo Design Bob, we understand how critical that stage is. Our goal is to provide you with specialized professional custom logo services at a price that will fit your budget.